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Ahlman Performance
Ahlman Performance

Ahlman Performance has been tuning and designing suspension components for performance and racing platforms for over 25 years. Over time they developed systems and bespoke packages for various systems like the Audi R8 and Ford GT. Ahlman hired us to create a custom eCommerce website to help them sell these products and more. We led the client through our strategy and design process, creating wireframes and several visual concepts for the user experience of the website. The new site is built on Craft CMS + Craft Commerce for easy store management.

Ahlman Performance Craft CMS eCommerce website

Design Concepts
We explored several design aesthetics to determine the best representation of the Ahlman brand and create the best overall user experience.

Ahlman Performance User Interface Design concepts

The Ahlman Performance homepage welcomes users with a strong brand statement and quickly presents them with features products and pathways to find products specific to their unique automotive platform.

Ahlman Performance Homepage UI Design

Product Listing Page
The Product Listing Page is intentionally designed to help a user scan the products quickly and filter by their automotive platform in order to find the perfect product for their year, make and model.

Ahlman Performance eCommerce Website Design

Product Detail Page
The Product Detail Pages keeps the product overview, images and purchase options at the forefront while allowing for longer descriptive content highlighting the product's unique features.

Ahlman Performance Custom Designed Craft CMS Website

Get In Touch

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WDD Web Design