To launch their new insurance venture, HealthSpan partnered with Antistatic to create a content managed, responsive website.
As the Affordable Care Act and other health care reforms reshape the landscape of health care, HealthSpan is meeting needs by bringing new health insurance benefits to market. HealthSpan, a supporting organization of Mercy Health in Cincinnati, has been serving individuals and families with provider networks, employee assistance programs, and other health plan solutions for over 20 years.
To launch their new insurance benefits venture, HealthSpan partnered with Antistatic to create a content managed, responsive website. During our discovery process, we outlined the web strategy, information architecture, created user interface wireframes, and several design concepts for the look and feel. Once the design was approved, the website was built website responsively on ExpressionEngine by our partners at eecoder. As a responsive website, it adapts fluidly to a user's display whether on an iPhone, Android, iPad, laptop or desktop computer to present them with the content in the best possible way. The site also features several third-party integrations for member, broker and insurance product interaction.
Information Architecture and User Interface Wireframes
Homepage Design
The Antistatic team were tasked with developing and building our insurance website to promote our fully insured health insurance options throughout the state of OH. This was a monumental undertaking with a short time-frame – but Mark Wells and his team were up to the task and delivered everything we hoped for and more from a visual, functionality, and performance standpoint. They are professional, responsive, ask great questions, and make a very complicated process as simple as humanly possible.
Luke Boemker, HealthSpan - Director of Sales
Insurance Products Page Design
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