There are several things you can buy as a commodity in business - like cleaning products, desk chairs, and office supplies. These things serve a finite purpose and the relationship with their provider doesn't matter all too much. Sure, you should buy from someone you like, but at the end of the day does it really matter who you bought paper clips from?
But, what about other business needs like accounting and legal counsel? The service provider gains an intimate knowledge about your business oper…Keep Reading »