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August 21, 2012

Insights

We Value Partnership

There are several things you can buy as a commodity in business - like cleaning products, desk chairs, and office supplies. These things serve a finite purpose and the relationship with their provider doesn't matter all too much. Sure, you should buy from someone you like, but at the end of the day does it really matter who you bought paper clips from?

But, what about other business needs like accounting and legal counsel? The service provider gains an intimate knowledge about your business operations, goals, aspirations and even your personal life. You develop a deep level of trust with these people and it actually becomes a relationship. They become connected with you and care about where you are going, and this is exactly the approach we take.

We care about our clients - not just the project at hand. We dig deep to gain a true understanding of their DNA, which helps us make the best decisions for them. It also provides us with the foundation for future-scaping their branding and marketing initiatives. It allows us to analyze the success of our long term work with them.

A bigger reason we value partnership is because we are not a drive through. People don't have a deep conversation about life and business with the person working the checkout window of the burger joint. When a project ends our relationship is not over. We check in to see how things are going, get a pulse, and see how we can further assist you because it's a relationship. We want to see you succeed. We want you to enjoy your work. We want you to be happy.

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